Introduction to On-Page SEO...

On-Page SEO is all about developing your site from the search engine’s point of view. This is a science unto itself, and like all sciences, it involves key principles with many aspects. As the name suggests it involves optimising what's on your website for the robots and the humans to ensure searchers get a relevant result. Otherwise, when you think about it, what's the point of the search engine if that's not the case.

Google's pretty smart and its algorithms are getting better but you still need to give it the best chance to find you for what you want to be found for.

After some keyword research you would typically start the process of describing and tagging the various components of your site. Let's begin.